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Public Relations/了不起的背锅侠

Public Relations/了不起的背锅侠

Public Relations/了不起的背锅侠
Liao bu qi de bei guo xia

本书通过万国集团公关经理程觅雪被空降领导当做“背锅侠”这一个契机, 为读者讲述跨国公司公关部门的魑魅魍魉。从“公关部门”这一最有戏的部门, 切入负面公关这一神秘又惊险的公司职能, 带领读者进入公关人员的视角, 了解当下互联网时代公关行业的种种内幕。
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Details
ISBN/SKU 9787218139210
Author Feifeian zhu /肥肥安著
Publish date 2019.12
Pages 368
Language Simplified Chinese
Delivery time 3 months
 
Market price: $42.00
Our price: $21.00
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